CRM: Greeting Cards

Filed Under CRM 

Everyone loves a holiday.

Most people have holidays around the same time, whether they believe in the holiday is a different matter and a personal issue I don’t want to address here.

I know on a few forums around Christmas time there is always the debate about who to send cards to and what to send. (Merry Christmas, Happy Holidays, Happy Hanukkah etc).

Call me simplistic but I could care less.

If someone sends me a card, they are thinking of me, and that’s great!

It means, to me, we did enough stuff this year to warrant a contact of some sort. Maybe it wasn’t this year but a year or two ago. Who cares? I got a card and that’s great.

It means they wish me well. I like that.

So why am I writing this now?

Well, I also know that at Holiday time, we are all busy sorting through a whole bunch of stuff that just puts more and more pressure on us.

So I’m suggesting you write your cards now! Yes, NOW!

Don’t post them, diarise that for a day that you’re comfortable with. But write them out now. You’ll have more time to think carefully about the recipients and you’ll get the writing part out of the way well before the pressure is on.

Birthday Cards Count Too

While you’re at it, write some birthday cards too. Maybe a year’s worth and then sort them into monthly divisions. When the month arrives, pick up the wad of cards and drop them in the post box. Done! :) All you need, besides the cards, envelopes and stamps is some high -tech gear like a shoebox, or an elastic band. (Tutorials on how to use them will be posted soon! ;) )

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